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A 9-year-old Warriors fan got Stephen Curry and Under Armour to make the NBA star’s shoes available for girls

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  • Riley Morrison, a young Golden State Warriors fan, wrote a letter to Stephen Curry asking why his shoes were only listed in the boys’ section.
  • After the letter was shared on Twitter and Instagram, Curry responded with a letter of his own, saying that he was working to fix the issue.
  • Under Armour quickly changed the branding on the Curry 5s to “grade school,” and Curry invited Morrison to spend International Women’s Day with him.

Nine-year-old Riley Morrison just wanted some Stephen Curry shoes, but there was a problem.

With her season beginning soon, she was in need of a new pair of basketball shoes and, as a big fan of Golden State Warriors superstar Stephen Curry, wanted to pick up a pair of Curry 5s. But after visiting the Under Armour website, Morrison discovered that the Curry 5s were only listed in the boys’ section.

Undeterred, Morrison took action, writing a letter to Curry to explain her situation.

“I know you support girl athletes because you have two daughters and you host an all-girls basketball camp,” Morrison wrote. “I hope you can work with Under Armour to change this, because girls want to rock the Curry 5s, too.”

The letter was shared on Instagram by her father and would go on to be shared through a variety of social channels by others hoping that Riley would catch Curry’s attention.

Eventually, it did, and Curry responded with a letter of his own.

“I appreciate your concern and have spent the past 2 days talking to Under Armour about how we can fix the issue,” Curry wrote in a public note posted to his Twitter page. “Unfortunately, we have labeled smaller sizes as ‘boys’ on the website. We are correcting this now!”

It didn’t take long for Curry to make good on his word. As of Thursday, the Curry 5s are listed as “grade school” for younger fans.

under armour

Foto: sourceUnder Armour

Curry also told Morrison he’d be sending her a pair of the Curry 5s and that she’d be one of the first people to get his newest shoe, the Curry 6. He also invited Morrison to celebrate International Women’s Day with him in March.

In addition to being one of the best basketball players on the planet, Curry has been a vocal advocate for issues regarding women’s rights, emphasizing the need for pay equity and writing about raising his two daughters in a piece for The Players’ Tribune.

Read more: Three years after authoring one of the greatest seasons in NBA history, Stephen Curry has somehow gotten better and the league should be terrified

While it might seem like a simple adjustment to the branding of his shoes, with his quick response to Morrison’s letter, Curry showed once again that these are issues he takes seriously.

The post A 9-year-old Warriors fan got Stephen Curry and Under Armour to make the NBA star’s shoes available for girls appeared first on Business Insider Nederland.


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